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23 April, 2012.

Opening trends: Cinemagraphs – the moving image

While doing some research into a current project and discussing possible video formats we stumbled across a new format called cinemagraphs. These are still images that contain within themselves moving elements allowing a glimpse of time to be experienced and preserved. Cinemagraph is a very simple technique which combines images and video and when properly [...]

posted by Chris

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20 April, 2012.

Creativity, Money And Sex

“Creativity is almost a mortal sickness. It’s not easy to be happy and creative: With creativity comes great anxiety, great effort, great desire for love.To be creative, you have to be curious, generous, to want to try to understand. You also have to want to be loved.” wired

posted by Chris

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20 April, 2012.

Opening trends : Neon

We’ve been working on a couple of projects recently which have involved neon lights so I thought I would share some of the cool stuff we came across during our research. Obviously neon lights have been around for ages but over the last couple of years there has been a real surge in the use [...]

posted by admin

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30 March, 2012.

What’s in a buzzword? We predict the advertising word for 2012.

Certain words suddenly become flavour –of-the-month in shiny, chrome offices where the clever marketing campaigns are created. Until a few years ago, no-one dared touch ‘love’. Then after McDonalds declared they were ‘lovin’ it’, everyone jumped on the bandwagon. Andrex wanted you to ‘love your bum’…you can ‘love your bingo’ or ‘love your bike’…love is [...]

posted by Natalie

category Advertising, Blog

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22 March, 2012.

My Week At Opening Doors

Hi, I’m Laura and I have been on work experience at Opening Doors since Monday. Throughout my stay I have learnt how to use Adobe Illustrator and In Design. This software has helped me design different logos for The Perfume Shop and create a perfume bottle with a name and packaging to go with it [...]

posted by Opening Doors Guest Blogger

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22 March, 2012.

Waving goodbye to print media

Old brands sometimes never die, they change with the times. For those of us old enough to remember the 1970’s do you recall the door to door salesman selling Encyclopaedia Britannica? Well my dad bought one! All ten volumes took pride of place on our side board and was used to help in many pieces [...]

posted by Les

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15 March, 2012.

Fingers Crossed: Part2

More news on the award’s front; our local MP, Fiona Bruce has nominated us in the ‘Best Provider of Professional Services’ category at the Cheshire East Chamber Business Awards. This is the category for companies who ‘help clients achieve their objectives through leadership and innovative working’. That sounds like us…so let’s hope we pick up [...]

posted by The Team @ Opening Doors

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15 March, 2012.

Fingers Crossed: Part1

We’ve just been given the nod by the Restaurant & Bar Design Awards to make sure our brand identity work for Chaophraya (Thai fine dining) and Revolucion de Cuba (rum-themed cocktail bars) are entered into this year’s awards.  We’ve finished writing the submissions. So now we wait for the judge’s verdict…

posted by The Team @ Opening Doors

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12 March, 2012.

Monday inspiration …

posted by Chris

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2 March, 2012.

Surviving 2012…

Here’s a simple check list of best practice to help you make it through these turbulent economic times from the top dog at Opening Doors, MD Les Wilcock. 1. Cash is king; if you don’t have cash you don’t have a business. So watch your cash flow – and always stay at least three months ahead [...]

posted by Opening Doors PR

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